Introducing the Twilio connector


We are pleased to announce that we will shortly be releasing an integration with the cloud-based SMS platform, Twilio. This will enable you to connect your Twilio account directly to Purple.

As a result of this new integration, we will be changing the way sending communications via SMS will work in Purple. You will shortly no longer be able to send SMS messages free of charge via Purple and will need to set up your own Twilio to continue sending.

SMS Authentication
From week commencing December 17th, 2018, you will need to set up your own Twilio account or use an existing Twilio account to continue verifying your end users via SMS.

SMS Marketing
If you currently use the SMS marketing functionality in Purple to engage with your customers and visitors, you will still be able to do this until January 31st, 2019, at which point this will also transition over to Twilio. The fair usage policy will continue to be in place during this time.

Let us know
Twilio is just the first SMS offering in our developer ecosystem. If you currently use a different SMS provider, please let us know via your Customer Success Manager or our Support Team. You can also now use the feedback tab available across the Purple portal.

We will be sending out further updates around Twilio over the next few weeks. In the meantime, here is a Twilio setup guide for you.


Team Purple


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